Jason Fishburn Installed Base Program

For aftermarket and service leaders at packaging and food equipment OEMs

Every uncovered machine you've shipped. With the name of whoever runs it today.

Most OEMs have a service agreement on about a quarter of what they've sold. The rest is out there, running on third-party parts, maintained by people you've never met. This program finds those machines, names the contact, and hands your team an agreement plants actually sign.

Send ten machines from your shipment list. I send back who runs each one today. Five business days, no call.

Uncovered machine listexcerpt
MachinePlantContact todayAgreement
Rotary filler, 2017Dairy, WIMaint. Mgr None
Case erector, 2014Snacks, PAPlant Mgr Lapsed 2023
Cap sealer, 2019Pharma, NJMaint. Supv None
Checkweigher, 2021Co-packer, TXEng. Mgr Third party
Shrink bundler, 2012Beverage, FLMaint. Mgr None
Cartoner, 2016Frozen, MNPlant Mgr Lapsed 2024
Names and plants withheld here. Yours arrive unredacted, with email and phone.

Why it goes uncovered

Nobody at the plant is against a service agreement. Nobody offered them one.

It wasn't on the table at install. Or the person who signed it left. Or the renewal notice went to an inbox that no longer exists. Then a third-party shop shows up with a business card and a lower hourly rate, and the machine you built is somebody else's account.

Your team can't sell what it can't see. Most OEMs have no clean answer to two questions: which machines have no agreement, and who at that plant decides today. This program answers both, in writing, in 14 days.

1 in 4machines under an agreement at a typical OEM
1 in 2at the best-run aftermarket teams
2.5xthe operating margin of service versus new equipment

Aftermarket benchmarks published by BCG, Bain, and McKinsey.

What you get

Four things, in 14 days, in a spreadsheet your team can use Monday morning.

01 / The list

Every uncovered machine we can find

Plant, install year, and the maintenance or plant contact who decides today, with email and phone. Built from your shipment history, then cross-checked against public records, trade press, and hiring signals so the contact is the one who's there now.

02 / The agreement

A service agreement plants sign

One page, three tiers, priced from your parts and labor rates. Written for a plant manager, not a procurement committee.

03 / The campaign

Five touches and a call script

Five emails and one call script, in order, personalized to the machine on their floor. Your team sends them. Nothing to learn, nothing to configure.

04 / The handoff

One spreadsheet, one walkthrough

A 45-minute session with whoever will work the list, and it's yours. No software to buy, no subscription, nothing to log into.

How the 14 days go

You give me 45 minutes. I do the rest.

Day 1

Kickoff

45 minutes. Your shipment list, your service rates, and your current agreements, so we know what's already covered.

Days 2 to 10

The build

I find the machines and the people, and write the agreement. You don't hear from me unless I need something.

Day 12

Review

You see the list and the agreement. Change anything.

Day 14

Handoff

Spreadsheet, agreement, campaign, walkthrough. Your team starts selling.

Pricing

Two ways to start. Both fixed price.

Starter
$500one time

Send me fifty machines from your shipment list. I send back who runs each one today, with email and phone, and which ones have no agreement.

  • Delivered in five business days
  • Plant, machine, install year, decision-maker, email, phone
  • Credited in full toward the program
The program
$2,500one time, 14 days

The full uncovered-machine list, the agreement, the campaign, and the handoff. Everything on this page.

  • Every uncovered machine we can find, with today's contact
  • Three-tier service agreement priced from your rates
  • Five-touch campaign and call script
  • 45-minute walkthrough with your team
If I can't find at least 25 uncovered machines with a named contact, you don't pay.

Not sure yet? Ask for the free 10-machine sample and decide after you've seen it.

Who's behind it

One person. Not an agency.

I'm Jason Fishburn. Mechanical engineer by training, industrial sales by trade. I built the aftersales department at an industrial equipment OEM, where this exact system added $5M of recurring revenue in its first year.

I do the research, write the agreement, and walk your team through it myself. If your machines sell through dealers who own the service relationship, this isn't for you, and I'll say so on the first call.

Questions

The ones I get first

Where does the data come from?

Your shipment records first. Then public sources to find today's contact and catch machines that changed hands: hiring posts that name your equipment, trade press, professional profiles, used-equipment listings. Nothing is pulled from your customers' systems.

Do you need our customer list?

Yes, or your shipment list, and it stays private. It's the backbone of the work: I take every machine you've shipped, find who runs it today, and mark which ones have no agreement. If it lives in three systems, send all three. If it doesn't exist in any of them, this isn't the right time for the program, and I'll say so.

What counts as uncovered?

A machine with no current service agreement from you. Never offered, lapsed, or covered by a third party.

What does the agreement look like?

One page, three tiers. Usually an annual inspection tier, a parts-and-labor tier, and a guaranteed-response tier, priced from your own rates.

Who is this not for?

OEMs that sell through dealers who own service. Companies whose agreement coverage is already above half. Anyone who wants software instead of a list.